Everybody is striving to create the most popular electric car, who knows what can happen in the next couple years?

Faraday Future debuted a stunning electric vehicle concept at CES 2016 on Monday night. But Tesla can do a lot between now and 2018 (or thereabouts) when Faraday plans to bring out a real car.

Executives from Faraday Future, the Chinese billionaire-backed startup,were dropping buzzy-sounding ideas like Variable Platform Architecture, battery strings, and “aero-tunnels” Monday night. Jia Yueting, the billionaire founder and chief executive of LeTV — a Chinese media company with a market value of over ten billion dollars — is putting down some serious bucks. He’s one of the principals investing $1 billion in a 3 million square foot manufacturing facility on approximately 900 acres in North Las Vegas. The project would create 4,500 direct jobs on site.

But the first production vehicle won’t be here for “a couple of years,” as Nick Sampson, a senior vice president at Faraday and a former Tesla engineer, said on stage Monday night (to be fair, he used the word “only” when stating a couple of years and also had praise for Tesla: “Tesla andElon Musk have created something we should all applaud them for”). The challenge is, in a couple of years, the Tesla Motors TSLA -2.38% Model X crossover will be a maturing platform and pouring out of Tesla factories.  And of course that’s when the mass-market $35,000 Model 3 should hit the streets. And, needless to say, Tesla will have new car and technology announcements over the next couple of years.

Faraday claims it’s going to move fast and be able to crank out everything from FFZero1-like cars to SUVs to “even a pickup truck” based on its Variable Platform Architecture (see video at bottom). The VPA includes a battery structure arranged into “strings” — adding or removing strings changes the battery capacity and allows FF to develop new wheelbases. VPA also allows modular motor and power train configurations, including layouts with up to 4 motors and two or all-wheel drive systems.

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With the demand for more Tesla automotives increasing at a high rate the need for the company to grow and change becomes essential. The latest change for Tesla Motors is the Model X’s second-row seats.

In August, Chief Executive Officer Elon Musk told investors it was difficult to make the seats, which he described as a “sculptural work of art, but a very tricky thing to get right.” They were so challenging that they led him to reduce the electric-car maker’s delivery forecast that month to as few as 50,000 from 55,000, which set off a wave of skepticism over his ambitious plans.

“We have substantially in-sourced the seats at this point,” Musk said Tuesday during the third-quarter earnings call with analysts. “Tesla is producing its own seats.”

Musk has long been a fan of doing things on his own as much as possible, such as building the world’s largest battery factory outside of Reno, Nevada, to streamline production and reduce costs to bring a more-affordable car — the Model 3 — to market. When an analyst asked Musk about the enormous costs of the automotive industry, Musk said that Tesla is becoming more capital-efficient.

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